Maine Root
—
It’s Friday night and you need some ginger beer for your favorite cocktail. A Moscow Mule. According
to your friend the only smart choice is the Maine Root ginger beer. Bold flavor that gives the perfect amount of sweetness. How does one design a poster for the most savory soda on the market? Using bold colors, fun typography and textures to tie it all back to their already established brand. While remaining true to the identity of the brand, this fresh, fun and energetic poster design highlights the core of who Maine Root is, a brand that is rooted in goodness.
Ad Category: Product
Agency: Door No. 3
Designer: Stephanie Romero
Copywriter: Mark Killian
Art Director: Ines Morel
Creative Director: Noah Davis